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Merchants Mill branding

Merchants Mill

Merchants Mill is a new London micro mill on a mission to challenge the traditional marketplace and become the most trusted flour brand in the UK market and beyond by making the most delicious, accessibly priced, high-quality products.

Working closely with the founders, Daniel & Francesco we set out to make the brand feel artisanal, independent, and disruptive, whilst highlighting its organic ingredients, unique traceability and environmentally friendly credentials. 


Brand Strategy
Brand Identity

Merchants Mill design work
Merchants Mill flour packaging
Merchants Mill flour packaging

In addition to conceiving the branding and logo design, we have created the packaging, PDF presentation documents and slide decks for the product, the latter to be used to present to potential wholesalers and retailers.

Merchants Mill Trace2Origin PDF
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